Mac cosmetics has a great reputation simply because there known to be a brand of makeup that reycles the packaging as well as cruelty free which means there products are not tested on animals. Mac cosmetics outter packaging is a paper cardboard material that holds the plastic tubes and containers that holds the product. Most of Mac products packaging are reusable. The method used to promote and ensure that costumers recycle these plastic packaging that holds the merchandise are by simply making a deal. Most if not all women who purchase Mac products are aware of the deal. For example, if you bring in five empty Mac tubes of lipstick you receive a free tube of lipstick in the color of your choice. That may not seem like a big deal but to women who enjoy purchasing lipstick but do not enjoy spending sixteen dollars plus tax you feel accomplished and every now and then enjoy receiving free items after spending lots of money within that company.
Another great way Mac cosmetics shows social responsibility is by taking the profit made and donating it to foundations. Mac specifically has ties with HIV/Aids foundation that are directly sponsored by there lipstick line called Viva Glam. In the Viva Glam collection there are about six permanent colors that range from nudes and pinks to rich reds. Over the years Viva glam lipstick have raised over 315 millions dollars and that is only within the U.S. Over the years Mac also uses big celebrities to promote there viva glam line with limited edition lipsticks as well as Lipglasses which are Lipglasses. The most recent collaboration Mac Viva glam has is with Artist Miley Cyrus. Miley Cyrus Viva glam Lipglass and Lipstick is a beautiful custom sparkly punk tone that will definitely sell out quickly after it has been released. Miley Cyrus promotes equality with ones sexuality and Viva glam has sponsored been sponsored by People in the gay community that admire Miley Cyrus as well as Rihanna and Rupaul who have also been apart of the Viva glam line.
Another great way Mac cosmetics shows social responsibility is by taking the profit made and donating it to foundations. Mac specifically has ties with HIV/Aids foundation that are directly sponsored by there lipstick line called Viva Glam. In the Viva Glam collection there are about six permanent colors that range from nudes and pinks to rich reds. Over the years Viva glam lipstick have raised over 315 millions dollars and that is only within the U.S. Over the years Mac also uses big celebrities to promote there viva glam line with limited edition lipsticks as well as Lipglasses which are Lipglasses. The most recent collaboration Mac Viva glam has is with Artist Miley Cyrus. Miley Cyrus Viva glam Lipglass and Lipstick is a beautiful custom sparkly punk tone that will definitely sell out quickly after it has been released. Miley Cyrus promotes equality with ones sexuality and Viva glam has sponsored been sponsored by People in the gay community that admire Miley Cyrus as well as Rihanna and Rupaul who have also been apart of the Viva glam line.
No comments:
Post a Comment